Organizations in Latin-America

An example of an organization in Latin-America:

The company BIMBO is Mexico's biggest baker and food company.
Grupo Industrial Bimbo, is a Mexican multinational conglomerate that derives about two-thirds to four-fifths of its revenue from bakery products, of which it had 94 by 1992.

It controls 85 to 95 percent of the commercial bread market in Mexico.

Bimbo also produces a variety of other baked goods and has broadened its base to include salted snacks, tortillas, and deli and frozen foods. The company's scope of operations has expanded to take in the United States and Latin American countries as distant as Chile,Argentina and Colombia.

Bimbo, which means "child" in Italian, is the name for the company's cartoon-character mascot, a little white bear, and is almost synonymous with bread in Mexico. The company's products are oriented toward families with children.

It was founded in 1965 and with 44.087 employees.

Products: Bakery products

SELECTED RELEVANT SOURCES:

Finding Universe-Bimbo[Online] Available at:
http://www.fundinguniverse.com/company-histories/Grupo-Industrial-Bimbo-Company-History.html


IMAGES TAKEN FROM:

Bimbo-[Online] Available at: http://www.bimbo.com/default.cfm